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The stock price has not generated significant returns for the investors in the whole year. It can be analyzed from the below mentioned graph.
Liquidity position The liquidity position of the company is acceptable however,the sudden decline from previous year is threatening for the company. The current ratio is used to measure the liquidity position.
Here it is declined from 2. It shows that the management of the company remained ineffective in terms of managing its liquidity position. The current ratio of the company increased from 1. This indicates the inefficiency of the management in terms managing short term obligations.
The profitability position of the company was consistently negative since last three years. The return on equity of the company is at The interest expense and other operating costs amount have brought the profitability to negative.
Poor sales on retail stores: The sales ratio of retail stores has fluctuated as well as it shows inefficiency among other stores.
The stores of the company are not generating enough sales and their cost structure is increasing on a yearly basis. The threat of new entrants in this industry is low because of less regulations and lower capital requirements.
This threat could lead to lower profitability of the company due to the increase in competition. Thus, the company should focus on the cost reduction techniques. Threat of substitute goods: The threat of substitutes is low because of the nature of the products offered.
Moreover, there are not many alternatives are available for these products therefore, the threat is low. Bargaining power of supplier: Leather is required to make footwear whereas, jewelry is made up of metals, other clothes are made from cotton etc.
Every required material could be available domestically and internationally in huge quantity; therefore it leads to lower power in hands of suppliers.
Bargaining power of customers: The bargaining power of the customers is high in this industry due to the greater choice available and existence of many players.
The rivalry among competitors is high in this industry in terms of customer service primarily.
Moreover, competition is also based on price, quality, and customer convenience. SWOT analysis Competitive landscape and its assessment JC penny is lagging behind its competitors in terms of profitability, market share, and management efficiency.
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Strategic Leadership Group's 50 years of executive management experience combines the latest in innovation and research with proven methodologies. SLG's guidance helps you achieve a better bottom line, elevated leadership performance and increased shareholder value. Strategic Leadership Plan JC Penney Case Solution.
Company overview. JC penny is a chain of US department stores based in Texas. It is one of the largest home furnishing and apparel retailers with the mission to provide customer ratification and exciting shopping experience.